In 2009, in the context of the financial crisis, Continental Group still invested in 16 million euros in Asia to establish two technology centers including Shanghai, which currently account for 14% of the Group’s total sales. However, on the continent's territory, it is the long-term goal of the group to continue to achieve significant growth in Asia, especially in China. "Make our share in Asia as much as we have enjoyed in the core markets in Europe and North America for many years, especially in the Chinese market," said Chiang Konk. “We continue to increase our engineering design capabilities in Asia, not only in the application field, but also in the areas of R&D, manufacturing, personnel, and raw materials, etc.†Chiang Konk told reporters. One vehicle has three modes of electronic module technology Looking at the Beijing Auto Show, the reporter noticed that the Dongfeng Fengshen H30ECS concept car that incorporated the Continental Group's “Simplify Your Drive†concept was quite compelling. Its one-touch operation can simultaneously change the characteristics of the entire vehicle, that is, the driver can easily switch to the three modes of Eco, Sport and Comfort via one button. At the same time as the mode change, the look and operation of the body electronic system, the display interface, and the settings of the engine, transmission, infotainment, and comfort system can all be changed according to the selected driving mode. For example, when using "sports" mode, the driver will feel that all systems have been configured for high maneuverability and maximum traction; in the "comfort" mode, the car's air suspension or cruise control systems will show the maximum The softness; while in the "environmental" mode, the vehicle will improve energy efficiency as much as possible, including the deployment of speed and performance within possible limits, economical adjustment of strategies or setting up of navigation systems, calculation of the driving route based on the lowest possible fuel consumption. . Mr. Ralf Lenninger, senior vice president of the Continental Group's Automotive Electronic System Solutions, said that the “Simplify Your Driving†concept allows consumers to have different types of driving experience on the same vehicle. The typical scenario is that drivers can use it on Fridays. A comfortable car designed for leisure business trips, an eco-friendly car for weekend shopping on Saturdays, and a sports car for enjoying dynamic driving fun on Sundays. "AlwaysOn" is another concept of the Automotive Electronics Division of the Continental Group. It not only establishes a continuously integrated network within the vehicle itself, but also ensures that drivers and passengers remain seamlessly connected with the outside world. RalfLenninger explained that in order to realize this idea, Continental Group has continuously improved the networking of various vehicle systems, provided clear guidance to users with the help of advanced display systems, and optimized system integration to reduce costs. Ralf Lenninger said that the China Automotive Electronics Division has developed a number of powerful, economical solutions for instrumentation and displays, body electronics and multimedia devices specifically targeting China's affordable car market. Among them, the Economy Body Control (BFC) is a control module that integrates all basic/standard body functions of the car and is attractively priced. At the same time, Continental successfully developed a combination instrument with a body control function that integrates more than a dozen basic functions such as door remote control, turn signals, fog lamps, and rear window fog removal. Developing an Economic Power Platform for the Chinese Market In the face of relatively sensitive prices in the Chinese market, the Continental Group Powertrain System Department has begun to provide a full range of powertrain systems. Mr. Volker Warnecke, senior vice president of the Continental Group Powertrain Systems Division in Asia, introduced that the mainland's “East†platform transmission control unit is a high-tech, compact and high-quality product with a powerful 32-bit microprocessor. And developed by the Chinese engineering team. The platform control unit is an electronic platform capable of monitoring and controlling continuously variable transmissions (CVTs), wet dual clutch transmissions (DCTs), hydraulically driven and motor driven automated manual transmissions (AMTs) and conventional automatic transmissions (ATs). In addition, to meet the needs of emerging markets, Continental has also developed an economical and effective engine control management system, Easy-U. It is understood that Easy-U engine management system can control the fuel injection engine with 2 to 4 cylinder inlets. The range of models covers from basic type to the most complex type (such as double VVT, Turbo, EGR, etc.) and its advanced strategy is reduced. The number and cost of sensors required for an EFI system. At the same time, Continental has developed and produced various types of sensors such as knock sensors, pressure sensors, and temperature sensors, which can provide important signals to Easy-U. At present, major engine system actuators such as electronic throttle bodies, idle air control valves, and electronic exhaust gas recirculation control valves have also been developed and produced in China. “The Continental Powertrain System Division has begun mass production and supply of lithium-ion batteries and is actively participating in the development of its new hybrid and electric vehicle platforms.†Volker Warnecke stated that power electronics modules are developed by the Continental Group for hybrid power and The components of the electric vehicle modular system, thanks to the use of expandable, replaceable components, modular components, are suitable for the electrification of all levels of automotive powertrain systems and the development of fast, cost-effective custom systems. It is reported that Continental Group has planned to realize the localization of power electronic modules in China this year. 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