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LED outdoor lighting industry necessary conditions
Ancient Greek scientist Archimedes said: Give me a fulcrum and a long enough lever, I can pick up the earth! For more than 2,000 years, no one doubts this truth, or no one can find a way and reason to refute this truth. The owner who has outdoor lighting said: If there is a fulcrum and a long enough lever, we can shake the global outdoor lighting industry! For more than 20 years, many people have racked their brains to find this fulcrum and lever, but they have failed. Until the rise of China's Dengdu International Street Light City: There are some things that come into being. It is a certain number of things in the past, just like the rise of China's Dengdu International Street Light City project, which is expected by many people and progress in the industry. In the sense of reason. After 20 years of wind and rain baptism, the lighting industry has developed rapidly and matured. The outdoor lighting fixtures show a magnificent view of the stars. With the ancient town of China’s Dengdu as the core, with the huge and perfect industrial cluster and exquisite and practical technical strength, it has become Another pillar industry in China's lighting industry! In 2012, the global LED outdoor lighting market grew against the trend, achieving a value of 1.8 billion US dollars; in 2013, the global outdoor lighting output value reached 2.4 billion US dollars, the output value in 2014 will exceed 3.5 billion yuan, and will continue to maintain strong annual growth rate of 46. The momentum of development! In the face of opportunities, outdoor lighting companies from China's Dengdu have expressed their hope to move from decentralization to integration, give full play to the advantages of clusters, and jointly meet the wave of development of outdoor lighting. However, in the ancient town of Quandu and the surrounding area, a variety of professional lighting lighting stores are row upon row, countless, but the lack of a professional outdoor lighting store, can not help but say it is a pity. In this context, China Dengdu International Street Light City came into being. The total investment of the project is 1 billion yuan, with a 110-mu wealth map and a huge volume of 200,000 square meters. China Dengdu International Street Light City is a key support project of Zhongshan Municipal Government. It is invested and operated by Guangdong Sichuan Chamber of Commerce and Guangdong Chuanyuhui Industrial Co., Ltd. With the outdoor lighting fixtures such as LED outdoor lighting and landscape lights as the core of the project, it will become the world's largest LED outdoor lighting exhibition center. It integrates exhibition, sales (wholesale and retail), engineering negotiation and engineering customization. It integrates development, technical exchange, office and forum to build a world-class outdoor engineering lighting headquarters and domestic and foreign trade display platform. Geographically: Proud to measure the excellence of a store worldwide, the procurement environment must be an important criterion. Not only need convenient transportation, but also need to have a complete industrial chain and supporting facilities. China Dengdu International Street Light City enjoys a unique geographical advantage, located in the core area of ​​the ancient town of Dengdu, with developed land, sea and air transportation. The project is located at the Zhongjiang Expressway in the south, only 5 minutes drive from the Guangzhu Light Rail Ancient Town Hub Station. The front is the S364 Provincial Road with the reputation of outdoor lighting. It takes only 30 minutes to Zhongshan Port and only 1 to Humen Port and Shenzhen Port. More than an hour; 1 hour to Guangzhou Railway Station; only 1.5 hours from Guangzhou Airport and Shenzhen Airport. The surrounding industrial chain and complete supporting of Luguang City, self-built 600 square meters of super-large leisure plaza, and the bank, catering, well-known supermarket chain and other hardware support, and the surrounding ancient town of Daxin Xinduhui, Dynasty Hotel, Fufeng Business The hotel, Tianhong Logistics Park, Fudu Garden and traditional outdoor lighting are integrated into one street and perfectly integrated with many mainstream stores around the world to form a one-stop shopping platform, forming a market structure that is relatively independent and compatible. If there is a fulcrum that allows Archimedes to pick up the earth, then the launch of the China Lights International Street Light City project will give aspiring outdoor lighting entrepreneurs the confidence and reason to incite the global outdoor lighting industry. According to the person in charge of the project, there is no need to cultivate a mature market like China Light International Street Light City. The world is hard to find, and customers can gain income as soon as they enter. It was favored by the savvy outdoor lighting entrepreneurs when the project was launched, and the waves of the rushing shop waved one after another. Qinshang Optoelectronics, Heshan Yinyu, Yongan Street Light, Weixin Street Light, Pacific Lighting, Yangfa Street Light, Zhengri Group and other famous enterprises are all preemptive. People and: To control the future, to shake the earth, in addition to having a pivot, you need a lever that is long enough. If China Light International Street Light City is the fulcrum of entrepreneurs seeking to incite the global outdoor lighting industry, then its subsequent sustainable operation is that long lever. In order to push the brand's popularity, reputation and influence to the extreme, the project side spares no effort in media promotion. He has successively established long-term strategic partnerships with authoritative media such as "World Lighting", "World LED", "China Outdoor Lighting", "China Street Light", "Oriental Lighting", etc., and spares no effort in advertising and advertising. Escort; at the same time, use its own WeChat, Weibo, website and other channels to deeply interoperate with the settled merchants, fully understand the needs of the merchants, do everything possible to help the enterprises become bigger and stronger; the project side also carefully produces the internal magazines, and regularly enters the enterprise information and dynamics. It is quickly sent to the lighting stores, street lamps, construction bureaus, garden bureaus, electric power institutions, real estate enterprises and other units all over the country to increase the visibility of the enterprises and expand the market share for the majority of merchants; each year participates in Guangzhou Guangya Exhibition with a major lineup. The well-known national exhibitions such as Guzhen Light Fair, Hong Kong International Lighting Fair, High-tech LED Lighting Exhibition and Yangzhou Street Light Exhibition will be promoted to create the most powerful trading platform for merchants. In order to really help the company to become bigger and stronger, the project can be said to be painstaking and deliberate. Not only do they jointly hold several large-scale professional procurement fairs with major domestic terminal stores every year to help maximize the sales of settled businesses. It will also build one of the world's largest and most professional outdoor lighting e-commerce platforms. The platform will create a mobile streetlight city in the form of 360-degree panoramic display, and provide an online store with the same physical storefront for the settled merchants. Merchants who are inconvenient to come to the field can more intuitively understand, easier and more convenient to increase the transaction probability for the business.